[x month]

TLDR:

• One or two sentence summary of the most important takeaways from the last update.
• One sentence that reflects the state of mind of the founders. Worried? Optimistic? Burned out?
• If there is a specific, high-priority ask, put it here as well.

Highlights:

• Major wins and accomplishments.
• Be sure to include hitting goals or exciting learnings from trying to achieve those goals.
• Feel free to include stuff that was not part of the list of goals if they are important highlights.

Key Metrics:

Metric Name (e.g. Monthly Active Users)

• Explain the data in a few short sentences above a screen shot of relevant charts, graphs, or tables. Include previous months for comparison.
• (Include 3-5 similar sections – one per metric – depending on the specifics of your business, your goals, and your current KPIs.)
• E.g., MRR, NRR, active customers, LTV/CAC, headcount

Challenges: